Instagram collaboration is how you turn your IG passion from a hobby into a job–even a career. When a brand reaches out about a possible collaboration, I always send them a few examples of my previous collaborations to give them some ideas on how I can support them. You can also get into an agreement to share the cost with the supplier. To promote its recent product collaboration with the stationery brand, Rifle Paper Co., L’Occitane ran a joint Instagram giveaway on its official Instagram account. Here is an example of a paid partnership between an influencer and a beauty brand. YouTubers are generally good people who just want to help, so don’t be afraid to have an open and honest conversation about how to improve your YouTube content. Follow Twitter. For instance, if a brand is asking about creating only content for Instagram… For example, I know I’ll need promotional product and lifestyle photos about a month before a new collection launch. That’s why it’s so important that your influencer media kit represents you and your brand. […] Collaboration is when one Instagram user teams up with one or more Instagram users for promotion and increasing their audience/reach. Aaron Agius gave a great example of one such Instagram influencer outreach templates. I wouldn’t be here today without your … Dear Sir, Your organization is a growing organization and works for human development, promotion of better opportunities, improving standards of living and provides assistance to social sector organizations/NGOs for smooth implementation of their projects. I truly hope this little template/format will be super useful to all the new bloggers out there! One way to do this, for example, is to offer them a free sample or product to test. The “ask” high up in the message. Explain why that person caught your eye, that is relevant to the reason you want to connect ( I saw your articles around xyz topic… Your work with xyz person caught my eye… etc. ) xx Britt Follow Me – Blog Instagram Periscope Snapchat @notanothrblonde . If you are looking to use Instagram to reach out to social media influencers about partnership opportunities, there are two different approaches that you can take. Be sure to check out our article on 7 tips when requesting collaborations with YouTubers. While generating leads and driving traffic is difficult with its lack of links, Instagram is an amazing platform for displaying your company’s culture and brand. We enjoyed the many intrinsic rewards up until then. While Instagram might not be the right social platform for every brand, engagement with brands on Instagram is 84 times higher than Twitter and 10 times higher than its own parent company, Facebook. This is the formula that I normally follow : 1. More sponsored giveaways, where brands work with influencers to bring their products to a wider audience. Beautiful photos are the key to success on Instagram. You Should Also Read: What to Charge for Collaborations as a Blogger The 3 Most Important Lessons for Women in Business Alison Doyle is the job search expert for The Balance Careers, and one of the industry's most highly-regarded job search and career experts. It’s when all your hard work can really pay off, literally. Ask Me Anything is a format popularized by Reddit, where famous celebrities and influencers answer submitted questions by Redditors. Step 6: Send the brand examples of your content. Send a tweet or a direct message to the brand letting them know you’d like to collaborate and ask for the best contact name and email. Users were instructed to follow both brands on Instagram and … Image via Instagram. I wasn’t really sure what was going to happen, but had a vague idea. Collaboration Email Key Points: 1. I thought it was something my audience would appreciate, so I shared it with my social media and email subscribers. I have (write a personal experience with the brand and why you want to work with them). Ask them for an initial call, framed in terms of seeing how your company can help them. Of course, I said no to this so-called collaboration offer. Book people are cool. Or maybe you’ll receive an email from a Chinese retailer asking you to collaborate. Jodie and I put in thousands of unpaid hours before we began working with brands. End on a note that offers further opportunity for collaboration. These types of emails can cover a wide variety of subjects, ranging from mentions, promoting events, product reviews, or just general collaborations. Then email everyone else. Good Instagram Collaborations: Example Of Book Collabs That I Accept. The world of social media marketing and influencers are upon us, and I want to be one of the pioneers who genuinely want to share her knowledge in order to help others grow and be better. Explain the key benefit partnering with you provides them. Download 11 partnership templates. The next round of emails to send out is to the list of people who showed interest from the Skyscraper Technique. These are not collaborations! L’Occitane and Rifle Paper Co. Instagram Giveaway. I always include a few examples of previous brand work I’ve done to show the brand what type of content I create. Whether we intend to or not, bloggers post about brands they love all the time. I am writing to see if you would like to work with me on (project you are proposing) on my site. Optional: include previous brand collaborations that showcase your work and what you could potentially do for the brand. A free handbag is nice and all that… but that ain’t going to pay the bills . We honed our skills, such as our decorating and photography, and we built relationships. It may take some time to develop your processes and find your rhythm. It could be paid or unpaid. Not a free product sample, no gift card, and definitely no cash. Below is an example from Aaron Agius of Louder Online. Living_Europe and Living_Destinations are both travel-based Instagram accounts, and they give each other shoutouts in the comment section through @mentions. For example, let’s say that you work in the music industry. 2. In total, the message should make you sound authentic, and someone worth talking to further. But by following the tips above and equipping your team with the right tools, you’ll have a social media dream team that runs like a well oiled machine. Few brands will list their marketing rep’s name on their website, so you’ll need to do a little sleuthing. 6. Use apps, not filters, to improve your photos. I should also mention from the start, too: I don’t love Instagram but I know its importance for my business, The Uncorked Librarian, LLC. Again, you just want to remind them that you are following up with them as per How To Ask Brands To Pay You For Collaborations. These are absolutely worth reading carefully and looking into, but often times companies send out a blanket email that may not necessarily have anything to do with you or your brand. As discussed above, it can be a good idea to lead your email with what your influencer could get in return for them giving you some exposure. 24/07/2016 blog tips, blogging & career , blogging tips, featured, how to ask for payment in brand collaborations, how to be paid for your blog content., how to earn money from your blog. Read The Balance's editorial policies. And, whenever your audience can see where you are, they are more likely to reach out and ask to connect. Send your favorite artist an email or letter and ask their advice about building up your channel and fan base. Introduce your business and provide examples of your recent partnerships to show them your offer is credible. Look at the example above. I decided to switch my Instagram from a private account to a public account. How to ask to advertise on a website with a relevant audience. Template 1: The free sample template. Reaching out to 10 influencers or less. Just customize it as per your needs. Edit template Reset Copy. Image Source Credits – Drea Chong, My Domaine. The benefit of doing this is that you will be able to save money should you decide to order from another supplier. Hi [name], My name is [your name] from [company]. Here is a free sample showing how to seek collaboration from an organization. Message the brand on Instagram and mention that you’d like to get in touch regarding a possible collaboration–the social contact is often on the PR team, but if not, they will definitely have the email address of the right person to get ahold of. I also spend about an hour each week gathering photos to repost. (briefly describe your blog). Nothing builds authenticity and a strong personal brand like having lunch with a group of fans! Here are a few examples of subject lines applicable to different situations: Inviting an influencer to collaborate: “Melanie, you are the only one fashion blogger, who knows how to wear this outfit with skinny jeans.” Asking an influencer to promote a giveaway: Hi Sarah, your 350K followers will be happy to get these products for free. Contact info. Your recent post [post topic] really resonated with me. In the book world, I have yet to meet a bad deal. If I’m travelling, I shoot as much as possible to build a photo library for when I’m back home in Toronto. I am a book and travel blogger, which means my opportunities vary. Ask them specifically to share (and re-post) content with their followers. You will probably get spammed on Instagram from random online retailers asking you to join their affiliate program. Full Bio. Influencer collaborations for sponsored content have become quite popular among brands. The best way I’ve found to do this is on Twitter and Instagram. 5. Sample business email: How to introduce yourself to a prospective client for the first time. Ask in the comments and I’ll give you a shout out next time! I shoot and edit a bunch of photos all at once at least every 2 weeks. Definition & Examples of Collaboration Skills. Updated June 26, 2020 Jaime Knoth / The Balance. Here, we will be focusing on some of the key parameters that shouldn’t be missed out in a collaboration email. I pull my blog and social media stats from Google Analytics, Instagram, and Fohr. You can get collaboration email example online to check out how it is written. By. You mean to tell me that this Fortune 500 company want me to go out and buy, write about, photograph, and sell my readers their product for free? Have a question and want to be featured? In fact, 59% of micro-influencers have reported that Instagram is the most effective platform to engage their followers. Two accounts in the same niche helping each other out by giving mentions – this is how collaborations on Instagram … Specific examples of your own past performance. 2. You’re mentioning everything that matters (name, stats, niche, examples of other collaborations) in the email, so there’s no read need for a mediakit that clutters up someones mailbox. In the example below, I include the email sections I discussed up above. HOW TO RESPOND TO INSTAGRAM BRAND COLLABORATION EMAILS. In this case, keep things short and sweet. You can always mention in your email that if they want your mediakit, to just ask, and you’ll send it. For example, small brands on Instagram often create “prize bundles” between them. How to contact influencers on Instagram. Social media collaboration allows your team to work more efficiently, get more done and avoid hiccups along the way. More giveaways with ads, where brands work with advertizing agencies to create content and increase their reach on social media. I’ve been following your blog since 2013. Ask Letter Sample Template Example 2 No Media kit: Hello (Company’s name or Direct PR agents name) My name is (Your name) and I am the owner of (your blog’s name and URL). You are most likely to come across them on Instagram. The most input from your side in the collaboration mail should be your introduction with all contact details. Follow Linkedin. You can ask suppliers to add the sample cost to your official order. Alison Doyle. 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